LAW FM Privacy Notice

This privacy notice (Privacy Notice), sets out the ways in which Lucas Alexander Whitley Ltd (LAW) and Factual Management Ltd (FM) (we, us, our), collect, use and share your personal data (your information) in connection with our business as an agency. It also explains what rights you have to access or change your personal data.

We are the data controller which means we decide how your data is used and protected. We take your privacy and our responsibility to protect your information seriously.

Contact Us

You can contact us as follows in relation to any matters arising in relation to privacy and your data:


Address: 14 Vernon Street, London, W14 0RJ

Email:     Subject Heading: Attention GDPR Team - URGENT NOTICE

Not For Children

Our websites are intended for adults only and not for children. We do not intend to process information from children under 13.

What information we collect about you

Information you provide:

The information you provide to us might include: your name, postal address, email address, phone number, gender and date of birth. If you are submitting a manuscript or job application you may provide additional information about your academic and work history, references and any other information you choose to supply. If you are a client there is additional personal data we will collect store and use. We will send you a client privacy notice prior to signing or when we sign our representation agreement with you. 

If you provide us with more sensitive information this is known as Special Category (“Sensitive”) information and may include details about a person’s racial or ethnic origin, political opinions, religious, philosophical or similar beliefs, trade union membership, genetics, biometrics, health, sexual life, sexual orientation or about criminal offences or proceedings. This type of information will be treated differently and we will explain why we are collecting it and it will only be used with your explicit consent.

We collect your information when you:

  • Interact or correspond with us in letters, by phone, email or via our website or in person;
  • subscribe to our mailing lists;
  • submit manuscripts to us by post, email or via our website;
  • enter into a contract with us;
  • submit an application to a job vacancy;
  • provide us with biographical information about you 

Information about how you use our website:

We will also collect certain information about how you use our website and apps and the devices that you use to access them. This includes your IP address, geographical location, device information (such as your hardware model, mobile network information, unique device identifiers), browser type, referral source, length of visit to the website, number of page views, the search queries you make on the website and similar information. This information is collected by Google Analytics on our behalf and by some of our apps using cookies. To opt out of being tracked by Google Analytics across all websites, visit For more information on cookies please read our Cookie Policy.

Our website may include links to third party websites, plug-ins and applications. By clicking on those links or enabling these connections you may allow third parties to collect or share data about you. We do not control these websites and are not responsible for their privacy notices. Please ensure that you read the privacy notices on any such external websites.

Information we receive from third parties:

In certain circumstances, we may receive information about you from third parties. For example,

  • if you choose to register for a website user account you may choose to link this account to your social media account (such as Twitter or Facebook). By providing your social media account details you are authorising that third-party provider to share with us certain information about you;
  • we use third party providers to verify information provided by you in connection with any manuscript you submit to us for publication. For example, we may use third-party databases or websites to confirm your publication history;
  • if you are a job applicant we may contact your referees to provide information about you;

How we use information about you

We use your information lawfully. We do not sell your information to third parties. However we may share your information as set out in the section when we share your information. The details of how we use your information and the legal bases for our use are set out below:

In the following circumstances we will use your information to carry out our contract with you:

  • to provide service and support;
  • if you are an author, illustrator or other licensor to administer your contracts including but not limited to making payments of fees and royalties if applicable

Sometimes we will use your information on the basis of our‘legitimate business interests’ (legitimate interests). Thismeans our legitimate interests in conducting and managing ourbusiness and our relationship with you.

Where we use your information for our legitimate interests, we makesure that we take into account any potential impact that such use mayhave on you. Our legitimate interests don’t automatically overrideyours and we won’t use your information if we believe yourinterests should override ours unless we have other grounds to do so(such as your consent or a legal obligation). If you have anyconcerns about our processing you have rights and choices whichinclude the right to object (please see the section headed YourRights and Choices.

We may use your information for the purposes listed below on thebasis of our legitimate interests:

  • to contact you about submissions you made or content you provided to us;
  • to respond to your queries and correspondence;
  • to administer your account with us;
  • to process any job applications you submit to us;
  • to deal with enquiries or complaints about our website;
  • to carry out aggregated and anonymised research about general engagement with our website in providing the right kinds of products and services to our website users;
  • to operate a safe and lawful business or where we have a legal obligation;
  • to enable us to comply with our policies and procedures and enforce our legal rights, or to protect the rights, property or safety of our employees;
  • to personalise, enhance, modify or otherwise improve the services and/or communications that we provide to you;
  • To detect and prevent fraud and unauthorised access or illegal activity;
  • To improve security and optimisation of our network sites and services including trouble shooting, testing and software development and support;

Who can see your information 

Your information may be processed by our staff or by the staff of third parties we work with to deliver our business. Processing can mean any activity that involves the use of information about someone that can identify them. All uses, for example, obtaining, recording, storing, disclosing, organising, retrieving, deleting and destroying are types of data processing. We take measures to ensure that third parties processing your information on our behalf are acting lawfully in accordance with our instructions and are subject to appropriate confidentiality requirements. We also have adequate technical and organisational safeguards in place in our company and with third party processors to protect your information. Third party processors of your information include:

  • our website hosts and operators, IT support providers, database operators, site analytics providers and software developers;
  • our marketing or publicity services providers;
  • our editorial and production service providers, reviewers, third-party manuscript readers
  • our royalty system software provider;
  • our financial services and payment service provider;
  • our auditors, technical consultants and legal advisors;
  • our fraud detection services;

When we share your information

Where we share your information outside our associated companies you will be asked to consent to a third party sharing your information and if you choose to give your permission any interaction you have with a third party is governed by their privacy terms. The third party becomes a joint data controller of your information with us. This means that the third party can make decisions about how to use your information. Before we share your information we require third parties to enter into a data sharing agreement which stipulates that they must maintain appropriate security to protect your information from unauthorised access, processing or use.

We will share your information with the following third parties:

  • selected marketing and/or publicity partners;
  • any prospective seller or buyer of businesses or assets, only in the event that we decide to acquire, transfer or sell any business or assets;
  • any other third parties (including legal or other advisors, regulatory authorities, courts and government agencies) where necessary to enable us to enforce our legal rights, or to protect the rights, property or safety of our employees or where such disclosure may be permitted or required by law or where we have a legal obligation to do so

How we look after your information

We look for opportunities to minimise the amount of personal information we hold about you.  Where appropriate we anonymise and pseudonymise your information. We use appropriate technological and operational security measures to protect your information against any unauthorised access or unlawful use, such as:

  • ensuring the physical security of our offices, warehouses or other sites;
  • ensuring the physical and digital security of our equipment and devices by using appropriate password protection and encryption;
  • maintaining a data protection policy for, and delivering data protection training to, our employees;
  • limiting access to your personal information to those in our company who need to use it in the course of their work.

How long we keep it for

We will retain your information for as long as is necessary to provide you with the services that you have requested from us or for as long as we reasonably require to retain the information for our legitimate interests, such as for the purposes of exercising our legal rights or where we are permitted to do so for purposes of academic, literary expression and research purposes. We operate a data retention policy and look to find ways to reduce the amount of information we hold about you and the length of time that we need to keep it. For example,

  • we archive our email and paper correspondence regularly and destroy unnecessary information;
  • We conduct regular access reviews to keep access profiles and policies up to date;
  • We conduct periodic review and purge cycles of documents in accordance with our document retention policy;
  • we retain financial information relating to orders, refunds and customer queries for approximately 7 years;
  • we retain information relating to commercial contracts for approximately 7 years after expiration or termination whichever is the sooner;
  • we destroy CVs and related information from job applicants who have not been shortlisted for interview once the recruitment process is complete. The shortlisted candidates’ CVs and related information is kept until after the successful candidate’s probation period, which can be 6 months from their start date.

International transfers of your information

Our company is located in the UK.

Whenever we transfer your personal information out of the European Economic Area (EEA) we will take all steps necessary to ensure that it is adequately protected and processed in accordance with this Privacy Notice by using all appropriate cross-border transfer safeguards such as:

  • by entering into the European Commission’s Standard Contractual Clauses with the provider  which give personal data the same protection it has in the EEA; and
  • where the provider is in the US, the EU-US Privacy Shield if the provider is part of the EU-US Privacy Shield Framework.

Please contact us if you would like additional information on the specific means used by us when transferring your personal data outside of the EEA.

Your Rights and Choices

Your Right to Object:

You have the right to object to our using your information for direct marketing and on the basis of our legitimate interests (refer to How we use your information above to see when we are relying on our legitimate interests). If you want to do this you can contact us using the details in the section Contact Us

Your Right to Withdraw Consent:

You have the right to withdraw your consent for our use of your information in reliance of your consent see how we use your information to see when we are relying on your consent). You can do this by contacting us using any of the details in the section Contact Us;

Your Other Rights and Choices:

You also have other choices and rights in respect of the information that we hold about you, including:

  • the right to request access to the information that we hold about you to check that we are acting lawfully;
  • the right to receive a copy of any information we hold about you in a structured, commonly-used, machine readable format or in another format of your choice;
  • the right to request that we transfer your information to another service provider in a structured, commonly used, machine-readable format;
  • the right to ask us to correct information we hold about you if it is inaccurate or incomplete;
  • the right to ask us, in certain circumstances, to delete information we hold about you;
  • the right to ask us, in certain circumstances, to restrict processing of your information.

You may exercise your rights and choices by using the details in Contact Us.

Your Right to Complain:

If you have any questions or are unhappy about the way your information is used use the details in Contact Us. We hope we will be able to resolve any problems or issues you may have.

You also have the right to lodge a complaint about us and our use of your information to the UK Information Commissioner’s Office ( or the relevant authority in your country of work or residence;

Changes to this Privacy Notice

We may make changes to this Privacy Notice from time to time. We will post any changes to our site.

This Privacy Notice was updated on 25th May 2018.